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generative AI

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Definition

Generative AI is a category of AI systems that can create new content such as text, images, audio, video, and code.

Background

Since 2022, chat-based LLMs and image generation models accelerated adoption in education, research, business workflows, creative work, and software development.

Position

It is the umbrella category around LLMs, RAG, AI agents, investment themes, education use, and knowledge management.

Distinctions

  • Generative AI is broader than LLMs and includes image, audio, video, and other generative model families.
  • Compared with AI focused on classification or prediction, the defining point is creating new content.
External Reference AI principles - OECD Official

Primary source-backed reference selected for this concept.

A concept map for generative AI.

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